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For Business Central Partners

Get more Business Central leads — from buyers already looking

Stop chasing cold outreach. Top BC Partners puts your ISV, reseller, or consultancy in front of businesses actively searching for a Dynamics 365 Business Central partner.

Buyers research before they reach out

Most Business Central projects start the same way: a finance leader or operations manager searches for a partner, compares a shortlist, reads reviews, and only then makes contact. If your firm isn't visible during that research phase, you never enter the conversation — no matter how good your delivery is.

Top BC Partners is the curated directory those buyers use. Listing your firm means showing up exactly when demand is highest, alongside reviews and a profile that does the selling for you. It's a marketing channel built for the way Business Central is actually bought.

Discovered at the moment of intent

Appear in directory, category, location, and industry searches that buyers use to build their partner shortlist.

A dofollow backlink that ranks

Verified and Gold listings include a dofollow link from a niche-authority domain — measurable SEO value for your own site.

Qualified inbound enquiries

Gold profiles include a lead capture form. Every enquiry comes from someone already evaluating BC partners.

Reviews that build trust

Collect and display independently moderated client reviews that prove your track record to prospects.

Third-party verification

A Verified or Gold badge signals credibility your own marketing can't — you're vetted, not self-declared.

Priority ranking & visibility

Paid tiers rank above free listings across the directory, and Gold partners are featured on the homepage.

How it works

  1. 1

    Create your listing

    Join free as a Member, or subscribe to Verified or Gold for instant portal access and premium features.

  2. 2

    Build out your profile

    Add your logo, services, specialisations, and (on Gold) an intro video and case study. Collect client reviews.

  3. 3

    Get found and get leads

    Buyers discover you through search, category, location, and industry pages — and contact you directly.

Frequently asked questions

How do Business Central partners get more leads?

The highest-intent leads come from buyers actively searching for a Business Central partner — through search engines, AI assistants, and curated directories. Listing your firm where buyers are evaluating partners puts you in front of demand at the moment of intent, rather than chasing cold outreach.

Is a directory listing worth it for a Dynamics partner?

A listing on a niche, curated directory delivers three things a general ad campaign can't: a dofollow backlink from a relevant-authority domain, qualified inbound enquiries from buyers already evaluating partners, and third-party verification that builds trust. For most BC partners, that combination outperforms cold lead-gen on cost per qualified opportunity.

How do I list my Business Central firm?

You can join free as a Member, or subscribe to Verified ($49/mo) or Gold ($199/mo) for a logo, dofollow link, priority ranking, and richer profile features. Paid tiers activate immediately; free listings are reviewed and published within 2–3 business days.

What types of firms can list?

Top BC Partners lists ISVs (Independent Software Vendors), resellers, and consultancies working with Microsoft Dynamics 365 Business Central. If you implement, extend, or support Business Central, you qualify.

Join 90+ Business Central firms getting discovered

Free to list. Verified and Gold tiers unlock logo display, priority ranking, a dofollow link, and lead capture.

View Plans & Get Listed